Planters TV Commercial, 'Crave Tests'
“Crave Tests”
About This Ad
Mr. Peanut from Planters mentions that the company is all about taste so he must conduct crave tests to ensure the nuts have superior cravability. To do so, he places a nutcracker on one side of a glass wall and a bowl of Planters mixed nuts on the other side. The nutcracker can't reach the peanuts to eat them but he can see them and smell them and that makes him want them so badly he can hardly control himself. According to Mr. Peanut, that means the nuts passed the test.
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